[Recorded] PART 1 - Find and Prioritize Accounts & Leads

Learn how to use Sales Navigator to build a foundation of target Accounts and Leads and prioritize them using powerful LinkedIn insights.

This is a recording of webinar #1 in a 2-part series, which will help you learn and apply Sales Navigator Best Practices.
Following completion of this recording, we recommend you watch or register to attend webinar #2 called "Build and Maintain Relationships".
By watching this recording, you will learn how to find companies (Accounts) and people (Leads) that matter most to you, using Sales Navigator’s powerful search capabilities. It covers the following Sales Navigator Best Practices:

- - - - Upload your Book of Business – Establish a foundation of target accounts.
      - Focus on Top Accounts – Identify accounts that are growing their headcount, hiring new leaderships or where you have connections.
      - Find the Right Buyers – Identify the right people at your target accounts or in your territory.
      - Find Warm Paths In – Identify mutual connections and shared experiences with the people you are targeting.
      - Stay Up-to-Date – Monitor news and LinkedIn activity related to your target accounts and leads.